In the 1980s, armed with nothing but a £40 weekly grant and a dream, Christine set out to make luxury fashion accessible to all. Born from conversations with friends lamenting the cost of designer pieces, The Pre-Loved Boutique became a reality – a small South Birmingham shop where pre-loved designer garments found new homes and our customers found new treasures.

From our humble beginnings in Birmingham, we've grown and developed, moving to new homes in Mosley Village and to Welford-on-Avon. Now nestled in the picturesque town of Shipston-on-Stour, we've grown our home into more than just a shop. We're a community where women connect over fashion and life, sharing stories as unique as the pieces on our racks.

Step into our boutique, and you're not just shopping – you're becoming part of a story. Each garment has lived a life and is waiting for you to write its next chapter. Whether you're searching for a special occasion outfit or refreshing your wardrobe with timeless pieces, we're here to help you find that perfect match.

Join us in Shipston-on-Stour and experience the excitement of finding designer gems at a fraction of their original price. At The Wardrobe at Niche, we believe every woman deserves to feel extraordinary – without breaking the bank.